Client: eBooks and Tutorials
Project requirements: Web Design, eCommerce, Content Marketing, Social Media Marketing, SEO, LPO
URL address: http://www.ebooksandtutorials.com
Project description: eBooks and Tutorials is yet another in-house project, an attempt to integrate two blog-based e-commerce sites into a single WordPress-powered e-store. This is a secondary business to WebMaxFormance, so when we’re not doing something for a client, we work on publishing ebooks and tutorials, mostly touching on topics related to IT, Business, Online Marketing or any other creative combination of them.
eBooks and Tutorials is a fully automated ecommerce website with the ability to process both Paypal and credit cards separately, with instant delivery of the purchased products. The site also supports discount coupons and related products.
We use every bit of knowledge on the site (when time allows) and tweak the site:
- On-site SEO
- Product Description tweaks
- Product images and placements on the page
- Landing Page Optimization
- Sales Funnel Optimization (on-site as well as off-site, predominantly matching the sales pitch on the dozen and so blogs driving in visitors)
- Email Marketing
- Social Media Marketing
When people talk of multiple income streams, this website is a great money maker for us for a while now, as each product is a separate income stream on autopilot.
(Un?)fortunately, WebMaxFormance keeps us quite busy, so eBooks and Tutorials gets shoved aside quite often, but we’re convinced it has no hard feelings as it’s a grown boy now, capable of fending for itself quite nicely.