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Personal Fitness Trainer Website Review: How Visitors Glance Through Websites Before Leaving It For Good

Personal Fitness Trainer Website Review: How Visitors Glance Through Websites Before Leaving It For Good

by imateski | Mar 12, 2016 | Site Reviews, Web Development

One of the key concepts that are vastly ignored is that websites are technical tools with a business goal. So it’s a technological product that exists solely to effectively attract visitors and convert them quickly and easily into clients. But website owners are...
Landing Page Optimization Advice: Make Every Pixel Count!

Landing Page Optimization Advice: Make Every Pixel Count!

by imateski | Jan 5, 2016 | Sales Funnel Optimization, Site Reviews

Landing Page Optimization is part of the launch of every product or service marketers offer to their audience. Nowadays you need a laser-focused approach on the Internet in order to speak the right words and pass on the right message to your ideal audience so that...
eCommerce And SEO: How Small Startups Can Trump Industry Giants

eCommerce And SEO: How Small Startups Can Trump Industry Giants

by imateski | Dec 9, 2012 | SEO, Site Reviews

In a Nutshell: This is a comparison of two product pages. The first one is from JC Penney’s website and the URL is too big to fit into this nutshell, and the second is convenient, the product page of the SEO Best Practices book I wrote. In the text below I’ll...
Homepage Review: Branding And Marketing Potential Of An NGO Website

Homepage Review: Branding And Marketing Potential Of An NGO Website

by imateski | Dec 9, 2012 | Portfolio, Site Reviews

The internet is flooded with offers for web design and development, and many web owners do price-shopping and settle for website development that is cheap. The problem is that with a cheap website, we can’t expect strong branding and marketing potential because these...
Branding And Profitability Analysis Of A MLM Website

Branding And Profitability Analysis Of A MLM Website

by imateski | Dec 9, 2012 | Portfolio, Site Reviews

Websites are great business tools, and today we have tons of web designers to choose from. Unfortunately, 99% of all websites are constructed without a good grasp of Marketing Psychology, which is basically a solid knowledge of how people interact with websites and...
How To Increase Email Captures By 60% And Free Sample Requests By Another 30%

How To Increase Email Captures By 60% And Free Sample Requests By Another 30%

by imateski | Jan 9, 2012 | Site Reviews

Client: Confidential. The company requesting a signup form optimization works with high-end measuring devices for industrial use in R&D and manufacturing of mechanical and microelectronics products. Project objective: Improve the signup process so that more...

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